Alphabet (2016)

Alphabet (2016)
Julien Gineste
Staple-bound pamphlet. H180 x W130 mm, 32 pages. Edition of 100. Acquired from ~zeug, 25 March 2020. Photos: Courtesy of the publisher, ~zeug.
These single-color risograph-printed photos of celebrities and literary figures are without labels. The reader’s ability to identify them depends on general, historical, literary and popular knowledge and some awareness of how the French pronounce the letters of the alphabet.

A clever piece to make us think about the relationship of text to image. If you can recognize the tennis legend Arthur Ashe, you have to know that the letter H is pronounced “aash” to make sense of his position in the booklet. No need to know there is no difference in saying “O”; you only need to know the face of Jackie O. Several of the personalities go by an initial that corresponds to their alphabetic position: Jay Z and Mister T, but did the French really call “Dubya”, the 43rd president of the US, “doobla-vay”?
Further Reading
“Abecedaries I (in progress)“. Books On Books Collection. 31 March 2020.
Sciullo, Pierre di. L’Après-midi d’un phonème — The Afternoon of a Phoneme (Paris, FR: ~zeug, 2019). Another exercise in French/English punning — if only in the title’s play on Mallarmé’s poem and Débussy’s musical homage L’Après-midi d’un Faune. The book is a more complex affair, being both an accomplished artist book and interview by Sandra Chamaret and Julien Gieneste of di Sciullo.