The seventh biennial Codex book fair and symposium in Berkeley and Richmond, California have come to a close. Of what use it is now to explain how to enjoy them, you be the judge. Your first step is to read the story in Mark Twain’s Roughing It of “Jim Blaine and His Grandfather’s Ram”. Being the story of a story — book art being so self-reflexive and all — it is the best way to commence:
Every now and then, in these days, the boys used to tell me I ought to get one Jim Blaine to tell me the stirring story of his grandfather’s old ram—but they always added that I must not mention the matter unless Jim was drunk at the time—just comfortably and sociably drunk.
Not to advise drink before the fair.
For the start of this Codex, rain and mist hover outside the hangar. The polished concrete floor looks wet but isn’t — so first-time visitors step to avoid slips that won’t really occur. The old-timers though stride from table to table arms wide, bussing each other on the cheek or humping crates around and placing and re-placing their works for the right effect. Arriving early to watch adds a certain enjoyment.
At last, one evening I hurried to his cabin, for I learned that this time his situation was such that … he was tranquilly, serenely, symmetrically drunk—not a hiccup to mar his voice, not a cloud upon his brain thick enough to obscure his memory. As I entered, he was sitting upon an empty powder- keg, with a clay pipe in one hand and the other raised to command silence. … On the pine table stood a candle, and its dim light revealed “the boys” sitting here and there on bunks, candle-boxes, powder-kegs, etc. They said: “Sh—! Don’t speak—he’s going to commence.”
‘I don’t reckon them times will ever come again. There never was a more bullier old ram than what he was. Grandfather fetched him from Illinois—got him of a man by the name of Yates—Bill Yates—maybe you might have heard of him; his father was a deacon—Baptist—and he was a rustler, too; a man had to get up ruther early to get the start of old Thankful Yates; it was him that put the Greens up to jining teams with my grandfather when he moved west.
‘Seth Green was prob’ly the pick of the flock; he married a Wilkerson—Sarah Wilkerson—good cretur, she was—one of the likeliest heifers that was ever raised in old Stoddard, everybody said that knowed her. She could heft a bar’l of flour as easy as I can flirt a flapjack. And spin? Don’t mention it! Independent? Humph! When Sile Hawkins come a browsing around her, she let him know that for all his tin he couldn’t trot in harness alongside of her. You see, Sile Hawkins was—no, it warn’t Sile Hawkins, after all—it was a galoot by the name of Filkins—I disremember his first name; but he was a stump—come into pra’r meeting drunk, one night, hooraying for Nixon, becuz he thought it was a primary …
Which reminds me of Emily Martin and her politically biting King Leer —
There is plenty more somber work to go around: Lorena Velázquez from Mexico has followed up her powerful Cuarenta y tres with Exit, her hope in our turbulent times;
Barcelona’s Ximena Perez Grobet has 2.10.1968-2018on display, commemorating the 50th anniversary of the Tlatelolco massacre in Mexico City; Sue Anderson and Gwen Harrison from Australia offer Phantomwise Flew the Black Cockatoo, an indictment of a cruel welfare system; and there is Islam Aly from Egypt with Inception, Bedaya, inspired by stories and journeys of refugees. Book art everywhere wears its heart on its cover.
Still, book artists are a convivial bunch and cheerful in their internationality. On Monday evening, Mary Heebner (Simplemente Maria Press) and her husband photographer Macduff Everton are in the Berkeley City Club’s off-limits members’ room settling down to a bottle of Santa Barbara red, and here come upstate New Yorker Leonard Seastone (Tidelines Press), Anglo-German Caroline Saltzwedel (Hirundo Press), Irishman Jamie Murphy (The Salvage Press) and Geordie David Esslemont (Solmentes Press). Macduff is launched on a tale about running into Queen Elizabeth on her horse-riding visit to Ronald Reagan’s ranch, when David remembers rounding down a path in the Lake District during an art residency to find Prince Charles legging it up the same — by which time Macduff has just returned from his room with a bottle of single malt — which reminds Caroline of a stormy weather hike along Hadrian’s Wall, where Macduff diverts onto a tale of nearly being blown off the same and making his shaky, near-death way back to a bed-and-breakfast for a hot bath and terrible food from the grumpy owners, which launches Leonard onto the story about his local Russian butcher/grocer/refugee who refuses to sell him salad but insists on providing chiropractic services one day and adopts Leonard as his only friend in the US with whom he can have true political debate. Jamie still wants to know why the Russian wouldn’t sell Leonard any salad.
Speaking of greens — Robin Price’s prototype for Witnessing Ecology: the agave plant book again displays that thread of social concern, but this work and Price herself draw attention to another thread of enjoyment to pursue: the recurrence of collaboration among book artists. One artist leads to another.
As with the now-famous The Anatomy Lesson by Joyce Cutler-Shaw, Price has joined forces again with Daniel Kelm on the agave plant book, Kelm also collaborated with Ken Botnick on the long-gestating Diderot Project on display here just a few tables away, Botnick collaborated with the novelist and translator William Gass on A Defense of the Book, who in turn with the photographer Michael Eastman — who lives over in Oakland — created the digital-only book Abstractions Arrive: Having Been There All the Time. Whatever the medium, the book just naturally encourages collaboration — and chance. As Price’s book Counting on Chance implies and as so many book artists echo — as does Jim Blaine —
‘… There ain’t no such a thing as an accident. When my uncle Lem was leaning up agin a scaffolding once, sick, or drunk, or suthin, an Irishman with a hod full of bricks fell on him out of the third story and broke the old man’s back in two places. People said it was an accident. Much accident there was about that. He didn’t know what he was there for, but he was there for a good object. If he hadn’t been there the Irishman would have been killed. Nobody can ever make me believe anything different from that. Uncle Lem’s dog was there. Why didn’t the Irishman fall on the dog? Becuz the dog would a seen him a coming and stood from under. That’s the reason the dog warn’t appinted. A dog can’t be depended on to carry out a special providence. Mark my words it was a put-up thing. Accidents don’t happen, boys. Uncle Lem’s dog—I wish you could a seen that dog. He was a reglar shepherd—or ruther he was part bull and part shepherd—splendid animal; belonged to parson Hagar before Uncle Lem got him.’
Chance, luck or accident — if you are to enjoy this book fair, you need to count on them, not just allow for them. How likely was it that in pursuit of Mary Heebner’s Intimacy: Drawing with light, Drawn from stone, I would be caught up with that crew in the off-limits members’ club?
Or if I weren’t staying a good walking distance from the symposium, how would I have come across a hummingbird in the cold of February after being delighted with Sue Leopard’s Hummingbird?
Hagar is a common Nordic name. But how likely was it that Twain would use that particular name in his California mining-camp story and that Codex VII is hosting “Codex Nordica”? Mark my words it was a put-up thing.
That not one of the symposium presenters introducing us to “Codex Nordica” is named Hagar should not be held against the organizers. Their choices — Åse Eg Jørgensen (co-editor of Pist Protta, Denmark’s longest running contemporary artists’ journal), Tatjana Bergelt (multilingual, of German-Russian-Jewish culture and settled in Finland), Thomas Millroth (art historian from Malmö) — are entertaining, informative and good humoured (proof at least for the Danes that they can’t all be Hamlet or Søren Kierkegaard). What they have to say and show speaks to book art’s uncanny rhyming across geographies and times.
With every issue the outcome of guest editing, artists’ contributions and a mandate to be unlike any previous issue, Pist Protta is a cross between Other Books and So, the collaborative, gallery-challenging venture of Ulises Carrión in the last century, and Brad Freeman’s US-based Journal of Artists’ Books.Printed Matter has faithfully carried every issue of Pist Protta, so there is little excuse to be unaware of it and its liveliness. Fitting for someone who thinks of herself as a collage of cultures, Tatjana Bergelt’s barfuß im Schnee-álásjulggiid muohttagis (“Barefoot in the Snow”) is a photo-collage of old maps, satellite maps, poetic texts, landscapes and portraits of the Sámi, the dwindling inhabitants of the northern parts of Norway, Sweden, Finland and the Murmansk Oblast. It reminds me of UK-based Nancy Campbell’s Vantar/Missing.
Both works delve into the vulnerable and disappearance — be it culture, gender or environment. Vantar‘s cold diptychs recording the mountain snow cover and barely perceptible signs of life in the ghost town Siglufjörður chime with Bergelt’s final slide:
The bus from the symposium in Berkeley to the fair itself in Richmond is another chance for chance to play its role. One day I’m sitting next to Amanda Degener (Cave Paper), who delights in our common acquaintance with Ioana Stoian and Eric Gjerde; the next, it’s Jeanne Drewes (Library of Congress), who introduces me to Mark Dimunation (Library of Congress), who regales us and the collector Duke Collier with tales of the British artist Ken Campbell. But the terrible thing about chance is that it takes up so much time and, at the same time, shows you what you wish you had more time for.
Or to Russell Maret discussing his work Character Traits and Geoffroy Tory’s Champ Fleury: The Art and Science of the Proportion of the Attic or Ancient Roman Letters, According to the Human Body and Face (1529):
Sam is kind enough to introduce me to his colleagues at ARC Editions (Victoria Bean, Rick Myers and Haein Song). Individually and together, they are forces to watch. Myers’ An Excavation, which I’d had the pleasure to see previously in The Hague, can be partly experienced in these videos, and Song’s fine bindings and artist’s books must be seen. Bean’s symposium talk is on Check, her portfolio of typewriter prints featuring fifty writers, from Oscar Wilde to Joan Didion, and the checks they wore, and on Flag, the follow-up series of artist’s books that takes a writer from Check and uses colour, cloth and typewriter prints to explore an individual work by that writer.
Check and Flag illustrate that bright enjoyable thread that shows up again and again at Codex and book art at its prime — the integration of letter, image, material, form, process and subject in a way that self-consciously calls attention to them yet yields a work of art that simply is — on its own terms.
Which, if you have read “Jim Blaine and His Grandfather’s Ram”, ought to remind you that
… Parson Hagar belonged to the Western Reserve Hagars; prime family; his mother was a Watson; one of his sisters married a Wheeler; they settled in Morgan county, and he got nipped by the machinery in a carpet factory and went through in less than a quarter of a minute; his widder bought the piece of carpet that had his remains wove in, and people come a hundred mile to ‘tend the funeral. There was fourteen yards in the piece.
‘She wouldn’t let them roll him up, but planted him just so—full length. The church was middling small where they preached the funeral, and they had to let one end of the coffin stick out of the window. They didn’t bury him—they planted one end, and let him stand up, same as a monument.
With its 222 exhibitors here weaving the threads of book art and the book arts, Codex VII is a monument to enjoy. As for that old ram, you will have to read the story — and prepare for Codex VIII.
With apologies to the preacher: Of making many books [on books] there is no end.
With the choir of its forebearers, Amaranth Borsuk’s The Book (MIT Press, 2018) sounds an “amen” to that truth. The proliferation of degree programs in book studies covering the history of the book, the book arts and even book art ensures The Book will not be the last. What distinguishes Borsuk’s book are her perspective as an artist and the book’s breadth and depth despite its brevity.
The book has a long history of existential crises. What is a book? Is the end of the book nigh? For more than a century, those questions have returned again and again. The most recent recurrence stems from the ebook’s threat to dematerialize the book and the online world’s threat to take us into a post-text future. Even before these latest threats, book artists have long lived and worked with their own existential questions, a kind of higher existential calculus, or derivative of, the book’s crises: What is an artist’s book? What is book art? Stephen Bury, Riva Castleman, Johanna Drucker, Joan Lyons, Stefan Klima, Clive Philpott and many others in the last quarter of the 20th century dwelt on defining and categorizing book art.
Borsuk belongs to a later generation of book artists that has embraced these existential crises and recognized that the book’s existential crises are what make the book a rich medium in which and with which to create art — from bio-art miniature to the biblioclastic human-scale to large-scale installations and performances. Even to the digital.
Performance artist and academic as well, Borsuk brings that later generational and creative perspective to the existential question — What is the book? — and, with an artist’s perception of her medium of choice, displaces the old companion existential question — Is the end of the book nigh? — with an altogether more interesting one — Where next for the book?
To see where books might be going, we must think of them as objects that have experienced a long history of experimentation and play. Rather than bemoaning the death of books or creating a dichotomy between print and digital media, this guide points to continuities, positioning the book as a changing technology and highlighting the way artists in the twentieth and twenty-first centuries have pushed us to rethink and redefine the term. (pp. xiii-xiv)
In The Book, the future is not far from the physical past. Where once we had text on scrolls, now we scroll through text (albeit more vertically than horizontally). Where once human consciousness changed with the invention of the alphabet and writing, now it may be altering with our reading and writing through networked digital devices. Like the many historians before her, Borsuk starts with cuneiform (those wedge-shaped accounting marks on baked clay), hieroglyphics and the invention of the alphabet to set the scene for the advent of the book and its ongoing physicality:
its shape (scroll, accordion, codex)
its material (papyrus, vellum, paper, charcoal or mineral-based watercolor and ink)
its manufacture (scribing, printing by woodblock and movable type, design and typography, illumination and illustration, folding into pages, methods of binding)
its constituent and navigational parts (cover, book block, title page, table of contents, page numbering, index).
But Borsuk reminds us — from Sumer’s clay to Amazon’s Kindle, from Johannes Gutenberg to Project Gutenberg — the book as human artifact exists in a social, political, technological, economic and even ecological context. Who is allowed to make it, how it is transacted, how and where we use it, how we perceive and speak of it — all have affected the physicality of the book object and are reflected in it.
In the first half of The Book, Borsuk steers us through these interdependencies to a turning point. That turning point is where the pinnacle of the book arts — Beatrice Warde‘s and Jan Tschichold‘s vision of the book as a crystalline container of content — and the book’s commodification combine to cause the book’s physicality to disappear because it is so taken for granted, leaving us with “the book as idea”.
With the perception that books are ideas bestowed on readers by an authorial genius whose activity is purely intellectual, the book’s object status vanished for much of the reading public as we raised a glass to happily consume its contents…. Even though innumerable material elements come together to make the book, these features have been naturalized to such a degree that we now hardly notice them, since we have come to see content as the copyrightable, consumable, marketable aspect of the work. (pp. 106-9)
At this turning point — where “the historic relationship between materiality and text is severed” (p. 112) — the second half of The Book introduces book art. It is telling that the longest chapter in the book begins the second half, that it is called “The Book as Idea” and that it comes before any extended engagement with the digital dematerialization of the book. It is a wry pivot: the artistic genius supplants the authorial genius; what the latter takes as invisible background, the former re-makes as self-regarding foreground. As Borsuk shows and her book’s cover neatly demonstrates, works of book art are inevitably self-referential and self-aware.
As such, works of book art
have much to teach us about the changing nature of the book, in part because they highlight the “idea” by paradoxically drawing attention to the “object” we have come to take for granted. They disrupt our treatment of the book as a transparent container for literary and aesthetic “content” and engage its material form in the work’s meaning. (p. 113)
Rather than offer a chronological history of book art to explore what “artists’ books have to teach us about a path forward for the book”, Borsuk offers “flashpoints” that represent “the energies motivating artwork in book form”(p. 117). These “flashpoints” are William Blake, Stéphane Mallarmé, Ed Ruscha and Ulises Carrión. Following these flashpoints, Borsuk organizes the rest of the chapter into “key themes that recur throughout artists’ books of the twentieth century: spatiotemporal play, animation, recombinant structures, ephemerality, silence, and interactivity” (pp. 146-47).
Oddly, Blake as flashpoint does not illuminate these six particular themes. Rather Borsuk notes three other recurrent themes or “energies motivating artwork in book form” that Blake and his work represent: centering or re-centering the production processes on the author/artist; using the book as a sociopolitical and visionary platform; and redefining, developing and challenging the relationship between word and image.
Blake refers to himself as “The Author & Printer W. Blake,” making clear the union of creativity and craft in his work. (p. 121)
Blake’s engagement with the social issues of his day, and his use of book form to respond to child labor, urban squalor, and slavery, established an important trend in both artists’ books and independent publishing—the utility of the book as a means of spreading social justice. (pp. 121, 124)
Blake used his craftsmanship to develop the relationship between word and image (p. 140)
One need not look far among twentieth and twenty-first century book artists for resonance with those themes. That Blakean union of creativity and craft resurfaces in artists such as Ken Campbell (UK), Cathryn Miller (Canada), Pien Rotterdam (Netherlands), Barb Tetenbaum (US) and Xu Bing (China) — some of them even to the point of carving or setting their own type, making their own paper, pulp printing on it themselves or binding the finished work themselves. Vision and sociopolitical observation have risen up in the works of artists such as Doug Beube (Canada), Julie K. Dodd (UK), Basia Irland (US), Diane Jacobs (US), Anselm Kiefer (Germany) and Chris Ruston (UK). Blake’s redefining the relationship of word (or text) to image often reappears in book artists’ abcedaries and their children’s books such as A Dictionary Storyby Sam Winston (UK). As for emulators of Blake in technical innovation, consider the analogue example of Australian Tim Mosely’s works created with his patented pulp printing process, where the “ink” is actually colored pulp, or the digital example of Borsuk’s work Between Page and Screen, where the pages contain no text—only QR codes that, when scanned with a webcam, activate the text’s appearance on the reader’s browser screen.
For her second flashpoint, Borsuk selects another visionary, Stéphane Mallarmé, who like Blake was reacting to his own perceived Satanic mills draining poetry of its spirituality. Mallarmé’s Satanic mills dispensed rigid columns of newsprint to the masses and bland expanses of poetry and fiction set by Linotype machines in the neo-classical Didot font. With his famous visionary dictum — “everything in the world exists in order to end up as a book” (p. 135) — Mallarmé nudged the book toward pure concept and opened its mystical covers to the Dadaists, Surrealists, Futurists, Vorticists, Lettrists, Conceptualists and biblioclasts. With spatiotemporal play — mixing type sizes and fonts, breaking up the line and even breaking the page — Mallarmé used text to evoke image and, in his view, remake the book as a “spiritual instrument”. His post-humous book-length poem Un coup de Dés jamais n’abolira le Hasard (A Throw of the Dice Will Never Abolish Chance), published in 1897, embodies that vision and continues to cast its flashpoint light across multiple generations of book artists’ efforts. From Marcel Broodthaers in 1969, we have his homage to Un Coup de Dés. From Jérémie Bennequin in 2014, we have his serial “omage” to Broodthaers’ homage. And, most recently, we have the 2015 new bilingual edition A Roll of the Dice by Jeff Clark and Robert Bononno, for which Borsuk provides a perceptive reading.
Where Mallarmé’s flashpoint enlisted his vision alongside the cry “épater le bourgeois” from Baudelaire and other late nineteenth-century poets, Ed Ruscha’s later flashpoint illuminates a democratic counterpoint, a Zen-like vision and a very different way of changing the relationship of text to image. Ruscha’s self-published photobooks were cheap and distributed outside the gallery-controlled channels of art. As Borsuk shows — directly with Ruscha and indirectly with the many book artists influenced by him — the text is restricted to the book’s title, which interacts with a series of deadpan photos and their layout to deliver a wry, tongue-in-cheek work of book art. Ruscha’s spatiotemporal play manifests itself across the accordion book format and out-of-sequence juxtapositions. Ironically Ruscha’s works now command thousands of dollars per copy, and one has more chance of seeing them in an exhibition than in a roadside stop’s rack of newspapers, magazines and mass-market paperbacks.
Mexico’s Ulises Carrión — polemicist, European bookshop owner, conceptual artist and Borsuk’s fourth choice of flashpoints — is a counter-flashpoint to Ruscha. Where Ruscha reveled in self-publishing commodification, Carrión sneered at the book in its traditional commercial form. Where Ruscha has resisted the label “conceptual artist”, Carrión played the role to the hilt. Where Ruscha’s work has elicited numerous homages (see Various Small Books from MIT Press in 2013) and achieved a high profile, Carrión’s work, much lower in profile, has provided a more compelling range of hooks or influences on which to hang many different manifestations of book art (or bookworks as Carrión preferred). In fact, Borsuk’s six stated key themes or “energies motivating artwork in book form” come from Carrión’s manifestos (pp. 146-47).
The first theme — “spatiotemporal play” — comes from Carrión’s initial definition of the book as a “sequence of spaces”, which Borsuk traces to tunnel books, pop-ups and even large-scale constructs, the latter illustrated by American Alison Knowles‘ inhabitable The Big Book (1968). One more possible future of the book implied by spatiotemporal play manifests itself in Borsuk’s own augmented-reality (AR) works, those of Caitlin Fisher (Canada) and Carla Gannis’ Selfie Drawings (2016), in which portraits on the hardcover book’s pages animate and change when viewed through smartphone or tablet.
Borsuk takes the second theme, that of “animation”, from Carrión’s dictum: “Each of these spaces is perceived at a different moment— a book is also a sequence of moments”. As her several examples illustrate, much book art is cinematic. Borsuk’s exposition of Canadian Michael Snow‘s Cover to Cover (1975) comes closest to reproducing the experience I enjoyed of “watching” that photo bookwork from cover to cover several times at the now closed Corcoran Art Gallery. Borsuk is quick and right to remind that the cinematic future of the book has been with us for a long time, even before the cinema. She bookends her exposition of Snow’s book and and the text animation of American Emmett Williams‘ Sweethearts (1967) on one side with Victorian flip-books and on the other with American Bob Brown‘s 1930s TheReadies (presumably pronounced “reedies” to follow Brown’s comparison of his scrolling one-line texts with the cinema’s “talkies”).
A forgotten modernist, Brown declared the obsolescence of the book, predicted a new form of reading and technology to enable it, an optical projector emitting text into the ether and directly into the eyeball. But what does this tell us about the future of the book? Borsuk notes Craig Saper‘s resurrection of Brown’s Roving Eye Press and how he even put together a website that emulates Brown’s reading machine. In her phrase describing the machine’s effect of “turning readers themselves into a kind of machine for making meaning” (p. 168), Borsuk hints at a future of digitally interactive books, which she takes up in the next section and more extensively in the next chapter. At this point, however, the reader could use a hint of practicality and skepticism. Linear-one-word-at-a-time reading, however accelerated, eliminates affordances of the page, ignores graphics and strains against the combination of peripheral vision and rapid eye movement we unconsciously (even atavistically?) deploy as we “read” whatever we see. Although in the next section Borsuk does bring on more likely examples of the book’s future exploitation of its cinematic affordances (manga, graphic novels and children’s books), this section’s treatment of animation misses the chance to cite actual recent successes like Moonbot Studios‘ The Fantastic Flying Books of Mr. Morris Lessmore (2012) and others.
Once into the third theme — “recombinant structure” — it is clear that Borsuk’s chosen Carriónesque themes overlap one another. Like the cinematic, the recombinant structure manifests itself in accordion books. It extends, however, to something more interactive: volvelles (or medieval apps as Erik Kwakkel calls them), interactive pop-ups, harlequinades (flap books) and more. Borsuk uses Raymond Queneau‘s harlequinade Cent mille milliards de poèmes ( One hundred thousand billion poems, 1961), Dieter Roth‘s slot books and works by Carolee Schneemann to illustrate book art’s celebration of the concept. The fact that Queneau’s book is still easily available on Amazon vouches for book art’s predictive qualities. The example of Marc Saporta’s Composition No. 1 (Éditions du Seuil, 1962), “a box of 150 leaves printed on only one side that the reader is instructed to shuffle at the outset”, goes Queneau one better —ironically. In 2011, Visual Editions reissued Composition No. 1 in print and app forms. Alas, the former is out of print, and the latter is no longer available for download.
Borsuk draws her fourth theme — ephemerality — from Carrión’s dictum:
I firmly believe that every book that now exists will eventually disappear. And I see here no reason for lamentation. Like any other living organism, books will grow, multiply, change color, and, eventually, die. At the moment, bookworks represent the final phase of this irrevocable process. Libraries, museums, archives are the perfect cemeteries for books. (p. 145)
To illustrate, Borsuk begins with the physical biblioclasts — those who in Doug Beube‘s phrase are “breaking the codex“. They include Beube himself, Bruce Nauman (see above), Brian Dettmer, Cai Guo-Qiang, Marcel Duchamp, Dieter Roth and Xu Bing. While some of these artists reflect a twenty-first century surge of interest in altered books and book sculpture, “facilitated by the overarching notion that the book is an artifact not long for this world” (pp.82-84), others have taken a more generative archaeological approach — erasing or cutting away a book’s words to reveal another. Examples include Tom Phillips‘ A Humument (1966-2014) and Jonathan Safran Foer‘s Tree of Codes(2010). Phillips’ bookwork serves multiple purposes for Borsuk’s arguments. Not only does it represent the book art of “erasure”, its success across multiple editions, digital formats and presence in art galleries supports her notion of book art’s predictive qualities.
There is a variant on her theme that Borsuk does not illustrate and is worth consideration for her next edition: the self-destructing yet regenerative work of book art. Examples could include American Basia Irland‘s series ICE BOOKS: Ice receding/Books reseeding (2007-), which gives a formidably tangible and new meaning to “publishing as dissemination”; and Canadian Cathryn Miller‘s tail-chasing Recomp (2014); and Argentinian Pequeño Editor‘sMi Papa Estuvo en la Selva (2015), which after reading can be planted to grow into a jacaranda tree.
The last section in this chapter expands on the fifth theme — silence — drawn from Carrión’s statement:
The most beautiful and perfect book in the world is a book with only blank pages, in the same way that the most complete language is that which lies beyond all that the words of a man can say. Every book of the new art is searching after that book of absolute whiteness in the same way that every poem searches for silence. Ulises Carrión, Second Thoughts (1980), pp. 15-16.
Among her several examples are Pamela Paulsrud‘s Touchstones (2007-10), which look like stones but are books sanded-down into stone-like shapes, and Scott McCarney‘s 1988 Never Read(Opposed to Ever Green), a sculpture composed of stacked library discards that narrows as it ascends. Paulsrud’s, McCarney’s, Irland’s and Miller’s works are what Borsuk calls “muted objects”, but they speak and signify nevertheless:
Muted books take on a totemic [metaphoric] significance…. The language of the book as a space of fixity, certainty, and order reminds us that the book has been transmuted into an idea and ideal based on the role it plays in culture…. Defining the book involves consideration for its use as much as its form. (pp. 193-95)
Borsuk is a superb stylist of the sentence and expository structure. The words above, concluding chapter three, launch the reader into Borsuk’s final theme of interactivity and her unifying metaphor: “the book as interface”. Owners of Kindles, buyers from Amazon, perusers of Facebook — we may think we know what’s coming next in The Book and for the book, but Borsuk pushes the reader to contemplate the almost real-time evolutionary change we have seen with ebook devices and apps, audiobooks, the ascension of books to the cloud via Project Gutenberg, the Internet Archive and Google Books, and their descent to Brewster Kahle‘s physical back-up warehouse (to be sited in Canada in light of recent political events) and into flattening ebook sales of late. Chapter 4 is a hard-paced narrative of the book’s digital history from the Memex in Vannevar Bush‘s 1945 classic “As we may think” to T.L. Uglow‘s 100-author blockchain collaboration in 2017, A Universe Explodes from Visual Editions’ series Editions at Play.
Borsuk reminds us:
Our current moment appears to be much like the first centuries of movable type, a cusp. Just as manuscript books persisted into the Gutenberg era, books currently exist in multiple forms simultaneously: as paperbacks, audiobooks, EPUB downloads, and, in rare cases, interactive digital experiences. (p. 244)
Borsuk weaves into this moment of the book’s future a reminder that print affordances such as tactility (or the haptic) and the paratextual (those peripheral elements like page numbers, running heads, ISBNs, etc., that Gary Frost argues “make the book a book”) have been finding fresh ways into the way we read digitally. The touchscreen enables us to read between the lines literally in the novella Pry (2014) by Samantha Gorman and Danny Cannizaro (2014). Breathe (2018) by Kate Pullinger, another work in the Editions at Play series, uses GPS to detect and insert the reader’s location, the time and weather, and when the reader tilts the device or rubs the screen, hidden messages from the story’s (the reader’s?) ghosts appear.
At this point, an earlier passage from The Book should haunt the reader:
Artists’ books continually remind us of the reader’s role in the book by forcing us to reckon with its materiality and, by extension, our own embodiment. Such experiments present a path forward for digital books, which would do well to consider the affordances of their media and the importance of the reader, rather than treating the e-reader as a Warde-ian crystal goblet for the delivery of content. (p. 147)
Borsuk convinces. Art, artifact, concept — wrought by hand and mind, hands and minds — the book is our consensual tool and toy for surviving beyond our DNA. So now what? Metaphor, hints and historical flashpoints may illuminate where we have been, how it shows up in contemporary books and book art and where we may be going with it. In ten or one hundred years though, how will a book publisher become a book publisher? Given the self-publishing capability today’s technology offers, will anyone with a file on a home computer and an internet connection consider himself or herself a book publisher? Borsuk thinks not:
The act of publication — of making public — is central to our cultural definition of the book. Publication might presume some cultural capital: some editorial body has deemed this work worthy of print. It might also presume an audience: a readership clamors for this text. But on a fundamental level, publication presumes the appendage of elements outside the text that help us recognize it as a book, even when published in digital form. (pp. 239-40)
How will future book publishers learn to master the appendage of these elements outside the text (the paratext) that make a book a book “even when published in digital form”? Borsuk’s commentary on the ISBN as one of these elements sheds oblique light on that. She points to the artist Fiona Banner’s uses of the ISBN under her imprint/pseudonym Vanity Press — tattooing one one her lower back, publishing a series Book 1/1(2009) consisting of sixty-five ISBN’d pieces of mirrored cardstock and then collecting them in a photobook entitled ISBN 978-1-907118-99-9 in order to deposit those one-offs with the British Library as required by the UK’s Legal Deposit Libraries Act. What can a future ebook publisher deduce from this?
That the use of a globally unique identifier (GUID) matters.
The backstory of the transition from ISBN10 to ISBN13 and that of ebooks, ISBNs and Digital Object Identifiers (DOIs) might provide interesting fodder. The notion that the book industry was running out of 10-digit ISBNs was a red herring used to convince industry executives to adopt the more widely used format of unique identifiers overseen by GS1. The real reason for moving to ISBN13 — reduced friction in the supply chain — was too hard to sell. About the same time, some major publishers proposed incorporating the ISBN into the DOI for an industry-standard ebook identifier. The DOI offered an existing digital, networked infrastructure already being used by most of the world’s scientific, technical and medical journals publishers. It is an offshoot of the Handle System, established by Robert Kahn. Sad to say, few book publishers adopted the DOI for their ebooks; still fewer used the DOI’s application- and network-friendliness to enable their ebooks to take advantage of the network’s digital affordances.
The DOI shares with the ISBN a feature that Borsuk points out as a limitation to more widespread use: it is not free. A significant percentage of ebooks exist without ISBNs, much less DOIs. If a digital GUID is to be used in ways that help us recognize the identified digital object as a book, future book publishers and their providers of a network ecosystem supporting ebooks, linking with the print ecosystem and reducing friction in the supply chain still have wide gaps in commerce and knowledge to close. Perhaps this particular paratextual element is unnecessary for the book’s digital future, but until those gaps are narrowed, the ecosystem for eBooks will remain balkanized by Amazon, Apple, Google, Lulu and the more digitally literate denizen of the print publishing industry. In the meantime, as Borsuk’s examples throughout her book show, there are boundless other print and digital affordances with which publishers, authors, editors, designers, typographers, developers and readers can play as they continue to shape the book.
The Book‘s publication month, June 2018, is auspicious, being the same for the Getty Center’s exhibition “Artists and Their Books/Books and Their Artists“, June 26 – October 28. The Center and MIT Press would do well to have stacks of The Book on hand. The Book will also serve as an excellent introductory textbook for courses on book art or the history of the book. And by virtue of its style and artist’s perspective, Borsuk’s book will appeal to anyone with even a passing interest in this essential technology of civilization and its growing role as a material and focus of art in the twentieth and twenty-first centuries.